Digital. Season 2, Episode 33. The Top 10 Travel News Stories of the Week: Day In, Day Out

Digital. The Top 10 Travel News Stories of the Week: Day In, Day Out

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  1. Tripadvisor is about to launch its subscription-based business intelligence, called Spotlight, in partnership with OTA Insight. Spotlight will enable hotels to compare rates against those of competitors.
  2. Mirai published “Getting the most out of Google Hotel Ads: The Top 15 Check-List”, with “15 best practices that hotels should demand their Google Hotel Ads integration partner to provide.” The guide is accessible, for free, here.
  3. After laying off about 12% of its workforce, Expedia announced there will be another round of cuts, even though the number of layoffs is unknown.
  4. According to Expedia’s CEO, Peter Kern, “The day there’s a vaccine announced […] will be our highest booking day in history.”
  5. Google launched version 4 of Google Analytics. The new version helps companies that have an app, a SaaS business model, and an interest in advanced remarketing.
  6. Sabre and Google, after signing a 10-year partnership in January, are now developing an AI platform, called Sabre Travel AI, to drive personalization in travel.
  7. WIHP published an interesting guide on the rise of GHA in the metasearch space. The guide is downloadable (for free) on Skift, here.
  8. On Wednesday, President Emmanuel Macron announced a new lockdown for France, nearly as strict as the one of March: people can leave their homes only for school, buying essential goods, and (unless it’s otherwise impossible) work. However, no limitation for traveling to France has been lifted.
  9. What’s the future of hotel technology? I published an article on the impact of COVID-19 in innovation, accessible here.
  10. CitizenM launched corporate subscription, “a clever alternative for all companies with travelling employees.” The subscription includes:
    ● Daily workspace in any citizenM hotel living room during subscription period
    ● 3 nights per month — with no blackout dates — at all citizenM hotels worldwide
    ● 3 hours of meeting room use per month at any citizenM hotel with societyM
    ● Add more nights or meeting room hours at 15% discount
    ● One welcome drink included with every overnight stay
    ● Breakfast included with every overnight stay
    ● Superfast Wi-Fi included

Digital Übermensch | Renaissance Futurist | Artificial Bodhisattva | Founder @Travel Singularity | 20Y+ EXP Points in the Travel Industry